As part of Mediahuis’ strategic vision to operate as a unified "network company," powered by a single, flexible technology stack, they have successfully added their 13th title to the CUE media enterprise platform – Het Belang van Limburg.
This marks a significant milestone, as Het Belang van Limburg becomes the first Belgian Mediahuis title to adopt CUE. Going forward, all articles for Het Belang van Limburg will be created, published, and presented to readers via CUE.
Het Belang van Limburg joins the ranks of 12 other Mediahuis titles that have made the transition to the CUE platform, including Leidsch Dagblad, Gooi en Eemlander, Noordhollands Dagblad, Haarlems Dagblad, and IJmuider Courant.
What makes this a significant step:
- CUE unifies all Mediahuis titles on a single platform
- It accelerates the development of new and innovative features
- Each title retains its individuality due to the design system
But this is not the end of the journey. Mediahuis is continuing its digital transformation, with plans to expand the use of the CUE media enterprise platform across all its titles.
The CUE media enterprise platform brings value in the form of:
- Accelerated digital transformation with modern editorial tools
- Increased operational efficiencies through platform unification
- Ability to rapidly innovate the reader experience across brands
- Lower total cost of ownership with a centralized technology stack
About Mediahuis
Mediahuis is a leading media group with strong news brands in Belgium, the Netherlands, Ireland, and other countries. Its mission is to create sustainable models for independent journalism. CUE is the central part of the tech stack that supports the Mediahuis strategy to reach 70% digital revenue by 2030.
The news publisher has 1.8 million subscribers with a roughly 50/50 split between print and digital on average across all the titles. Currently, the revenue split Is 70% print and 30% digital. They call it the 7-7-7 strategy – going from 70/30 to 30/70 in seven years. Providing a digitally sustainable company.